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    • HOME
    • ABOUT
    • SERVICES
      • OVERVIEW
      • MEDIA RELATIONS
      • PR STRATEGY
      • CRISIS COMMUNICATION
      • EVENT PR
      • THOUGHT LEADERSHIP PR
    • INDUSTRIES
    • INSIGHTS
    • CASE STUDIES
    • Locations
      • Minneapolis
      • St. Paul
      • Duluth
      • Rochester
    • CONTACT US
  • HOME
  • ABOUT
  • SERVICES
    • OVERVIEW
    • MEDIA RELATIONS
    • PR STRATEGY
    • CRISIS COMMUNICATION
    • EVENT PR
    • THOUGHT LEADERSHIP PR
  • INDUSTRIES
  • INSIGHTS
  • CASE STUDIES
  • Locations
    • Minneapolis
    • St. Paul
    • Duluth
    • Rochester
  • CONTACT US

Featured Case Study: Wigs by Opulence Salon

Empowering Identity Through Beauty & Wellness

ABOUT THE CLIENT

Wigs By Opulence is a Minnesota-based salon specializing in personalized wig services, with a mission to empower clients and celebrate identity through beauty. Their work intersects health, self-expression, and confidence, making them a standout in the lifestyle and wellness space.

THE GOALS

Partner with BCPR North to:

  • Highlight Wigs By Opulence’s empowerment and beauty services in the media
     
  • Secure local coverage that emphasizes both health and lifestyle angles
     
  • Position the brand as a trusted resource for clients seeking confidence and self-expression

THE RESULTS

BCPR North secured impactful media coverage in Minnesota, including:

  • MSP Magazine
     
  • CBS-WCCO Minnesota
     

This media exposure reinforced Wigs By Opulence’s reputation for personalized, empowering services, connecting their story with audiences interested in health, beauty, and lifestyle.

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